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Flash Sale UI & Visual System

Project type

Role

Art Director, Team Lead

Date

June 2020

Location

Berlin

I led the design of a modular visual system for Zalando’s shopping club (Zalando Lounge), enabling flexible creative executions for daily drops. I collaborated closely with the marketing and product teams to optimize UI components, ensuring each campaign felt exclusive, timely, and on-brand — while being scalable for rapid deployments.

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